Case Study

Sable & Bloom — Case Study | SendTheMess
Case Study Botanical Skincare · Shopify ✓ Launched

A beautiful brand.
An unusable backend.

Sable & Bloom had the brand sorted. What they didn't have was a catalog anyone could actually launch. We fixed that.

34
Files received
11
Duplicates removed
20
Clean products delivered
6
Shopify collections built
1
Week to launch
Before and after comparison — Sable & Bloom catalog cleanup by SendTheMess
Then we got to work.
Before

This is what we received.

Thirty-four files. Three different CSVs, none of them the right one. Sticky notes arguing about which image to upload. Descriptions half-written, prices unconfirmed, collections undecided. A folder that made a grown founder close her laptop.

Chaotic product folder — badly named files, duplicates, sticky note warnings Messy product CSV — missing descriptions, price conflicts, unconfirmed images
The folder34 files, 11 duplicates, 3 folders named "old stuff," "Archive (keep?)" and "DONT TOUCH." Nobody knew which oil photo was right.
The spreadsheet14 empty description cells. Four price conflicts. A formula bar that said: "TBD — need to write descriptions still (ask sarah??)"

"I had a brand I was proud of and a store I was embarrassed by. I kept pushing the launch because opening the folder made me want to close my laptop."

Founder, Sable & Bloom
After

Same brand. New backend.

We didn't redesign anything. We made what already existed actually sellable — 20 clean products, one naming convention, a complete set of branded images, and a Shopify-ready catalog the founder could import and launch the same week.

Clean Shopify-ready product CSV — 20 products, all fields complete, ready to import
The Deliverable

Not just a clean file.
An actual system.

Every product assigned to a collection. Every collection named for how customers browse — not how the founder's folder was organized. Every SKU formatted consistently. One document that tells Shopify exactly what to do.

Delivered
CSV Ready   Collections Built   Shopify Structured
Collection structure document — 6 Shopify collections, SKU system, price ladder, navigation

Ready?

Your catalog is
already halfway there.

You just need someone to finish it. Send us the folder, the spreadsheet, the mess — and we'll send you back something you can actually launch.

Send the mess →

Shopify stores only · Turnaround typically 5–7 business days